How do coalitions typically benefit associations?

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Coalitions provide significant advantages to associations, primarily by broadening their reach and interests. When associations join together in a coalition, they can combine resources and expertise, allowing them to tackle larger issues that affect a wider audience. This collaboration enhances their collective influence and enables them to engage in advocacy efforts that a single association may not be able to address effectively on its own.

Moreover, coalitions allow associations to connect with diverse members and stakeholders, leading to a more comprehensive understanding of industry challenges and opportunities. By pooling their interests, associations can better represent the needs of a broader constituency, thus enriching their mission and impact within their respective sectors. This expanded reach often leads to enhanced visibility and recognition within the community, further solidifying the coalition’s importance.

In contrast, options related to increasing revenues significantly or reducing membership fees don't directly address the primary advantage of coalitions. Limiting advocacy efforts runs contrary to the proactive nature of coalitions, which typically aim to enhance advocacy by working together rather than constraining it.

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